More Success.
Less Stress.
The Business You've Built Is Just the Beginning: Reach the next level of success - increase your income and quality of life at the same time.
Connect with me!
Don’t Walk.
Run To Your Future!
For entrepreneurs and business owners ready for more success with less stress. EQFIT® helps you understand what's driving your results—and what's getting in the way—so you can build your next chapter with clarity, confidence, and a trusted guide beside you.
Break free from the mindsets keeping you stuck
Understand the inner operating system driving your decisions and results
Build habits that stick—backed by brain science, not willpower
Make decisions with clarity and act with confidence
Services
Your Path to More Success—With Less Stress:
Enterprise-proven solutions — priced for the entrepreneur.
Complimentary Success Pathway Snapshot
Discover your unique success pathway, understand your inner operating system, 5 scenarios, 2 minutes, better insights.
Alignable Profile Accelerator
Create a highly engaging profile that works for you 24/7 on the fastest growing small business networking platform - Alignable.
Your Client Acquisition Playbook
A client acquisition process built for who you are and how you are wired. Stop trying to use approaches that do not align with who you are.
Sales Edge™ Accelerator
See Yourself - Be Yourself - Sell Better $247 | Assessment + Reports + Workbook + 60-Minute Personal Debrief
Technology Edge™ Accelerator
Find Your Next Steps with Technology and AI - $247 | Assessment + Reports + Workbook + 60-Minute Personal Debrief
Entrepreneurs Edge™ Accelerator
Know yourself, grow yourself, grow your success - $247 | Assessment + Reports + Workbook + 60-Minute Personal Debrief
Entrepreneurs Edge™ Ecosystem
The Complete Package to Accelerate Your Business - A data driven approach to enhancing every aspect of your business.
Sales Edge™ Ecosystem
The Complete Package to Accelerate Your Sales Success - Stop using sales approaches that work against who you are - be yourself, sell better.
EQFIT® Books
Get the companion books for the EQFIT® ecosystems. From Entrepreneurship to Sales to Coaching & Consulting to Faith.
About Me
Steve Goodner
Founder of EQFIT®
What you can expect when we work together:
Belonging: A real relationship, not a transactional program. You're not alone in this anymore.
Empathy: I meet you where you are, with genuine
care and zero judgment.Relief: We replace chaos and overwhelm with clarity, confidence, and forward momentum.
Acceptance: You step into who you know you can be—seen, valued, and capable.
I help you cut through the noise—in your mind and in the marketplace—so the path forward finally feels clear. No hype. No guesswork. Just a practical, proven approach and a guide who's spent 40 years helping people break through to their next level.
Ready for more success with less stress? Let's talk.
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Where We Started
After 40+ years of helping leaders and organizations grow, I saw a simple truth: people don't struggle because they lack talent—they struggle because they lack clarity, support, and a clear path forward when it matters most. Small business owners often know what to do, but staying consistent under pressure, uncertainty, and isolation is where momentum breaks down—and where success starts costing more than it should.
I created EQFIT® to solve that. It's a practical approach built on brain science and decades of experience—designed to help entrepreneurs grow with certainty, not guesswork. EQFIT® is for those who want more than advice. It's for those who want a partner who understands their challenges, believes in their potential, and can show them a clear path to more success with less stress.
The internal resources you need to succeed.
Testimonial
What others are saying
"I had the opportunity to meet with Steve on a discovery call, and he is an incredible resource for small business owners who want to grow and find purpose. His experience, insight, and enthusiasm make him both knowledgeable and enjoyable to talk with. Most importantly, Steve truly cares about people. I’m happy to recommend him to any business owner."
- Amy Kinkade
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"Steve is one of the most outstanding individuals—professionally and personally—I've ever known. Here's what you'll experience while getting to know and working with Steve: you'll receive insights you can use every time you meet; you'll gain practical solutions that work; and you'll be encouraged and lifted up to be your best because Steve will share his best with you."
- Rick Cram
"Working with Steve through the EQFIT Activate program has been one of the most clarifying and transformative experiences of my professional life. I will be eternally grateful for his tenacious spirit, for sharing his insight and knowledge with me. He has given me not only a renewed feeling of hope, but a solid base that is propelling me forward into the relaunch of a more successful and satisfying business.
- Mitchell Holden
Our Recognition
I believe no business owner should have to navigate the pressure of entrepreneurship alone. As an Alignable Ambassador and Group Leader, I am an avid networker passionate about local growth.
I help owners look past the daily grind to see the bigger picture. Let’s connect to find the direction and certainty you need to take your business to the next level.
Alignable Alliance Ambassador
Highly Recommended
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